29 & 30 June 2023 · On site workshop with Martina Mitz
UX Psychology
The workshop
29 June, 14:00 - 18:00 (Thursday)
30 June, 9:30 - 18:00 (Friday)
In this workshop, you will first acquire a sound fundament of psychological knowledge, as well as its relevance for the field of User Experience (UX). Then, on the next day, we will apply this understanding of humans in the real world, following a UX-process.
30 June, 9:30 - 18:00 (Friday)
In this workshop, you will first acquire a sound fundament of psychological knowledge, as well as its relevance for the field of User Experience (UX). Then, on the next day, we will apply this understanding of humans in the real world, following a UX-process.
The challenges
The first day is in the form of a 4h-lecture, in which you will learn all the important bits and pieces from Psychology and Psychotherapy. We will start with brains and neurones and work our way up to the different psychological approaches and applications. Examples from psychological research will help us deepen our understanding of humans along the way. In the final part, we will systematically look at the relevancy of all this knowledge for each stage of the UX-process. This, together with a good night's sleep will prepare our brains for the next day.
The second day is a full hands-on workshop in which you will work individually and in a small team. In a guided setting, we will develop products or services for the examined context. We will go through the process systematically, starting with explorative research at the beginning and finishing with an initial, early prototype. To wrap it up, we will discuss how you could go about testing the prototype(s). We'll also have enough time for all the questions at the end.
The second day is a full hands-on workshop in which you will work individually and in a small team. In a guided setting, we will develop products or services for the examined context. We will go through the process systematically, starting with explorative research at the beginning and finishing with an initial, early prototype. To wrap it up, we will discuss how you could go about testing the prototype(s). We'll also have enough time for all the questions at the end.
Martina Mitz
UX Psychologist, Strategist and Designer
Martina is a UX/Service Designer and a certified Psychologist = UX Psychologist, working since 2001 on re-designing certain parts of the web. She has been able to influence the eco-systems in big companies like Volkswagen, T-Online, eBay, PayPal, Emirates Airlines, Cortal Consors (BNP Paribas), StepStone, The Co-Operative Bank and many others.
She has also supported some chosen start-ups in Germany and the UK, primarily by driving their research and strategy phases and establishing a user-centred design approach, as well as the supporting structures.
She has also supported some chosen start-ups in Germany and the UK, primarily by driving their research and strategy phases and establishing a user-centred design approach, as well as the supporting structures.
Martina Mitz
UX Psychologist, Strategist and Designer
Martina is a UX/Service Designer and a certified Psychologist = UX Psychologist, working since 2001 on re-designing certain parts of the web. She has been able to influence the eco-systems in big companies like Volkswagen, T-Online, eBay, PayPal, Emirates Airlines, Cortal Consors (BNP Paribas), StepStone, The Co-Operative Bank and many others.
She has also supported some chosen start-ups in Germany and the UK, primarily by driving their research and strategy phases and establishing a user-centred design approach, as well as the supporting structures.
She has also supported some chosen start-ups in Germany and the UK, primarily by driving their research and strategy phases and establishing a user-centred design approach, as well as the supporting structures.
Target audience
The workshop doesn't require any preliminary knowledge about UX or Psychology, as it builds a common knowledge-fundament from the very beginning. Therefore it is suitable for everyone involved in the early stages of Product/Feature Development, as well as anyone interested in human behaviour and design.
Limited places available for 25 people!
Limited places available for 25 people!
Venue
SOHO, 4 Iskar Str., Sofia
Registration
Limited places available for 25 people!
Early bird ticket until 31 March.
Early bird ticket until 31 March.
640 800 BGN VAT included
You can register one or more people, or buy a corporate, team training.
Contact Us
UX Academy is organized by Lucrat.
If you want to participate or become a sponsor please contact us!
If you want to participate or become a sponsor please contact us!
